Brow Primer

WHAT MAKES US FEEL POWERFUL, MAKES US FEEL BEAUTIFUL The partnership between Anastasia Beverly Hills x Susan G. Komen® is rich and rooted in empowering women everywhere.  We are allies, supporters, and believers that makeup can improve a patient’s emotional posture. The flick of an eyebrow pencil, a coat of mascara, a swipe of a lipstick—it’s all proof that what makes us feel powerful, makes us feel beautiful! OUR PILLARS: ARTISTRY Our collection of kits will help you create balanced, beautiful brows easily. We curated these kits for the ultimate ease of use, so you don’t have to worry about how your brows look all day long. OUR PILLARS: BEAUTY Each kit punctuates and highlights all the key features of your face – brows, lashes, cheeks and lips – helping you find balance and proportion with easy-to-apply formulas and finishes.  OUR PILLARS: HEART Each kit helps you feel your most confident and compassionate. With education about how to use each for the best results, our kits will help you feel powerful and beautiful every day.   Explore Our Partnership →

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  What’s one of the hottest trends going right now? Brow lamination is an extremely popular, semi-permanent cosmetic procedure that straightens and sets eyebrows to create a fuller, more defined look. It’s sometimes called an “eyebrow perm.”  But did you know that you can achieve much the same effect for a night out with products from Anastasia Beverly Hills? The laminated brow look isn’t difficult to master or expensive to maintain – anyone can do it! All you need is to follow three simple steps and use these product recommendations. STEP 1: FILL Brow Powder Duo Use Brow Powder Duo and Brush 7B to softly fill and define your eyebrows. You can apply the two shades separately for a natural-looking ombre effect, or blend them together to create a custom shade! Apply the lighter shade in the front of the brow, and the deeper shade from the highest point of the brow (arch) to the end of the brow. Blend with the spoolie brush as you go for a soft, natural-looking finish.  For best results, consider prepping with Brow Primer before applying Brow Powder Duo. One swipe of this colorless wax pencil will adhere the powder to the skin and hair for a seamless application.   STEP 2: DETAIL Brow Pen Next, let’s build dimension and fullness using Brow Pen, a superfine-tipped detailing pen that creates natural-looking brows. For best results, shake it before using, then use light pressure as you apply hair-like strokes in your sparse areas. Start by applying Brow Pen at the highest point of the brow and work toward the end of the brow, then lightly etch through the front. If your brow needs some additional definition or highlighting, our Pro Pencil is a versatile multi-tasking tool. To apply, start at the base of the brow and sweep from front to end, following your brow shape. Use the flat side of Brush 20 to soften and blend edges, using short, downward strokes. STEP 3: FINISH Brow Freeze® Gel Finally, let’s laminate and lock those brows in place! Brow Freeze® Gel is an innovative wax-gel hybrid that shapes, sculpts and sets brows with extreme hold. It can be used by itself on the go, but here we’re going to use it as the finishing touch for long-lasting results. For extreme, extra-long hold, we recommend Brow Freeze® styling wax.

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