Romanian-born beauty entrepreneur and CEO Anastasia Soare launched her namesake brand with a Beverly Hills flagship salon in 1997 and the company’s first product line in 2000. Rooted in the sacred geometry of the Golden Ratio, ABH creates prestige cosmetics for a passionate prosumer audience. The brand has achieved iconic status in the beauty industry as “The Definitive Brow and Eye Expert.”

ABH was the first to introduce brow shaping and products based on the patented Golden Ratio Eyebrow Shaping Method and is widely credited for fueling the multi-million-dollar business that surrounds the category. Popularized through customer relationships with some of the world’s most recognizable faces, the “brow revolution” has become a landmark contribution to beauty history. In 2014, ABH debuted its new color makeup line on Instagram, cultivating a relationship with customers focused on product education, artistry, and responsiveness in delivering the “ultimate polished look” for which the brand is known. 

ABH is committed to cruelty-free product formulation, testing, and development.

Join us because we strive to deliver quality products; if it’s not exceptional, we don’t put it out for the world to see. 

As a team, we push boundaries. We believe in perfecting our craft, and we create the best artist in our customers and our employees. Our team is built on skilled artists in various departments, including eCommerce, marketing, social media, operations, finance, and much more. We encourage diversity and inclusion because we believe that’s what makes up our team. We believe in providing a platform where our employees can bring innovative ideas and work towards becoming experts in their craft. We are authentic in what we do, we strive for high growth, and we work towards being an innovative brand that profoundly resonates with our consumers and our team.

ABH offers a competitive benefits package to eligible employees, including medical, dental, and vision insurance, life and AD&D insurance, and disability insurance. Retirement savings plan with a company match, paid holidays, paid vacation time, employee discount, and gratis.